"I believe in the power and talent of my peers, and as a proud hairdresser myself, I know that greater success is possible through the right education and a committed manufacturer who is dedicated to more than just selling products." - Don Bewley, Founder and CEO of Eufora

Designed to protect, preserve and promote health of color treated and chemically serviced hair, Eufora has used its unique blend of botanical extracts and Aloe Vera properties to design the most natural way to keep your hair looking beautiful. Most products use water as a base but Eufora has raised the performance standard by using certified organic Aloe Vera gel as our product base. Eufora is the only salon professional product line to provide certified organic Aloe Vera in the optimum quality and concentration required to deliver its true power. Along with Aloe Vera, Eufora products utilize the most advanced botanical ingredients available, as well as pure essential oils to fragrance all products for an aromatherapy experience. Eufora products are known for quality ingredients, but almost as impressive are the ingredients missing from Eufora products. We don't use synthetic fragrances, Sodium Laureth Sulfate, carcinogenic or suspected carcinogenic ingredients in any of our products. Eufora products are exclusively sold through independent and carefully hand picked salons, as they have been since day one.

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Beautifying Elixirs is the latest collection of high performance, prestige products added to the Eufora family. Beautifying Elixirs provides the most advance solution for damaged, dull, brittle and frizzy hair. Hair color is protected from fading and stays vibrant longer then ever before. Most hair care products are designed to give the perception of healthy hair. Eufora's Damage Cure Complex™ technology delivers real repair by penetrating deep into the hair shaft to repair damage, restore lipids, amino acids, critical nutrients and provide protection against further damage. Beautifying Elixirs™ contains the most powerful, scientifically proven antioxidant and UV protection in hair care. The synergy of Vibrant Color and Damage Cure technology protects the hair fiber integrity against color degradation and damage to deliver long lasting, even and consistent color coverage from root to end.

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Schwarzkopf Professional is a global company that has been around for over 100 years. They are a leader in hair fashion and color and are known as one of the most trusted brands. Their ASK academy are recognised centres of excellence that inspire and educate hairdressers around the globe.

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Kinetic Salon carries seasonal Essie nail polishes, a brand with an iconic identity. Experiencing the world of Essie is embracing colour at its best with an unparalleled array of hues and unforgettable names - it truly is colour with personality. Award-winning Essie nail colour is also known for the highest quality of its long-lasting, chip resistant formula.

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Eufora Hero for Men is a line creates the optimal scalp environment. This line utilizes the advanced technology of Eufora's ProAmino Peptide Complex; which, works underneath the scalp to stimulate healthy hair growth by providing nourishment and protection to the root. It also helps inhibits 5- Alpha Reductase, and increases the hair bulb and anchors it to the scalp.

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